A giant cooler full of beer would be a good idea, wouldn't it? Well, we done the impossible and transformed a newsstand on Paulista Avenue into a cooler that will refresh you just by looking at it. Created by @betc.havas , we produced this FOOH for @timbrasil. Take a look, it's pretty cool, but not as cool as the real discount coupon they're giving to pre-paid customers at Zé Delivery.